Wholesale & B2B Pricing for Wix

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Give approved trade buyers their own prices on your Wix store. Wix applies them in the cart and at checkout, so retail shoppers keep seeing your normal prices.

Get started

1. Add the app from the Wix App Market. A first price list (30% off everything for contacts labelled “Wholesale”) is ready at once.
2. Businesses apply with the Wholesale sign-up form on your site, or you give an existing customer the list’s label in Wix Contacts.
3. Approve them on the app’s Wholesale page. They log in and see their price on product pages, in the cart and at checkout.

What it does

• Price lists: % off everything, chosen categories or products, one contact label each.
• Quantity breaks: an extra % off from a number of items.
• Order minimums (amount or items) and packs, checked at checkout.
• EU VAT ID check with the EU register (VIES); valid businesses from another EU country pay no VAT (reverse charge).
• Fixed prices per product from a spreadsheet (CSV).
• Hide prices from visitors on product pages, and trade-only products that only buyers can order.

Good to know

• Prices are per product, not per variant.
• The buyer price shows on product pages and from the cart onwards; category pages show your normal price.
• Wix applies one automatic discount per item and picks the best one, so another automatic discount on the same items can win.
• Works with Wix Stores (both catalog versions).

Plans

Free: 1 price list and up to 10 buyers. Pro adds unlimited price lists and buyers and every feature, with a 7-day free trial. One flat price, no fees per order. Billing is handled by Wix.